One of the best, however, is Swift Publisher. Fortunately, there are quite a few around, including Apple’s own Pages. For those jobs, we need an InDesign alternative. However, while QuarkXPress and InDesign are brilliant professional publishing tools, they’re overkill for those of use who just want to make a booklet, or create a poster or flyer. From the very earliest days of the Mac, desktop publishing has been a big driver of its popularity and success.įrom the invention of the laser printer and the development of PostScript, through the creation of QuarkXPress and Pagemaker, and later Adobe InDesign, page layout apps have been fundamental to the Mac - they’re part of its DNA, as Apple might say. Making a booklet is one of those tasks that the Mac was born to do.